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The lazy way to reach your goals


Are you looking for an inspiring keynote on personal development, reaching your goals and creating the life you want? Do you want to learn a revolutionary method, that overturns everything you thought you knew about goals and motivation? Gunnel Ryner shows you why motivation and willpower are overrated, and teaches you a much easier way to reach your goals, without the struggle.

Book Gunnel Ryner as your speaker on goals and motivation if you want to gain new insights, be inspired, laugh, and learn practical methods for lifting each other up, reaching your goals and create the lives you want to live – even when your motivation runs short.

Keynote description

Are you tired of fighting an uphill battle and constantly having to rely on your own willpower, motivation and self-discipline? Would you like to learn a smarter, simpler way to get the life you’ve always dreamed of – both at home and at work?

Gunnel Ryner overturns the traditional view of self-development and success, in which it’s all about you, and instead shows how you can create an environment – with the right people, things, places, conditions and ideas – that simply draws you in the direction you want to go.

With a light-hearted blend of science, humour and relevant examples, she demonstrates the positive aspects of laziness and shows how the right environment is more important than willpower. Gunnel also provides you with a step-by-step method that makes it easy and fun to get where you want, both in your own life and together with your colleagues at work.

The keynote is based on Gunnel’s book “The Lazy way to a wonderful life – at home and at work”

Happy customers

” Thank you so much for the fantastic contribution you made at the CIDESCO International´s Schools & Examiners meeting. I was most impressed by the way you referred to scientific research, motivated the audience and mixed it all with a great sense of humor. I knew you would do an outstanding job and you lived up to and exceeded our expectations! “

Anna-Cari Gund

President, Cidesco

” I want to send a HUGE THANK YOU for your fantastic keynote for us at The Body Shop! YOU were very appreciated and we have started a true positive revolution in my entire district! We have come into a marvellous FLOW which can be noted both among the employees but also in our numbers! Many thanks!!!”

Carina Rosenblad

District Sales Manager, The Body Shop

” Thank you for a truly amazing keynote! We have already started to implement your ideas in the organization. For instance, we had our best staff meeting in a long time this morning, when everyone started by sharing the positive things that happened last week. Your speech couldn’t have had better timing – many thanks!”

Ted Wallin

Business Director, Gambit

” Gunnel’s inspirational keynote is one of the best I have heard. Gunnel is down-to-earth, tasteful and personal and with lots of humour she delivers spot-on truths that landed very well in our organisation. In addition to giving inspiration and joyful laughter she also gave us some simple tools to apply in our everyday work life. We have started our positive revolution! “

Katarina Törnros

Regional Manager, LRF Konsult

” Gunnel Ryner is one of the best speakers we have hired for Kvalitetsmagasinet Live. By mixing theory and vivid examples, delivered with a great sense of humour, she helps everyone see how a positive approach can take your organization to a whole new level.”

Anna Nyström

Chief Editor, Kvalitetsmagasinet

” A huge THANK YOU for your incredibly energizing and positive keynote! It completely blew me away! So professional, so sweet, such an amazing talk! Your wonderful charisma and your positive message really gave me a huge energy boost. THANK YOU!!!. “

Sanna Thörnholm

Owner, Soliv Hälsoföretaget

” Thank you for an amazing keynote and workshop, you lifted the entire team and helped us shift our focus, from getting stuck in the negative to start thinking about what works well. Already on the following Monday, some members of our staff started to share positive experiences.”

Valentina Trpezanovska

Manager Område Varberg, Närsjukvården Halland

” Many thanks for a great speech that gave lots of wisdom and insights to the audience! Serious parts mixed with humour, delivered in such a masterful, light-hearted way. Focusing on the positive has definitely stuck with our entire team. A+ from us all!”

Sofia Sestorp

Business Manager, Kinda Ydre Sparbank

” A nuclear power plant should of course put effort into preventing and fixing deviations, but our processes can become even better if we also include our successes in our development work. Thank you for that insight, Gunnel – you were a true source of inspiration! “

Cecilia Lindmark

Safety Engineer, Forsmark Kraftgrupp AB

” The inspirational speech about Appreciative Leadership for our group of administrative managers was followed by a strengths-based workshop, where we explored our own good examples. A fantastic day with lots of new knowledge and the opportunity to practise and reflect. A HUGE THANK YOU, Gunnel for a CONTENT-RICH TALK and a VERY INSPIRING WORKSHOP!!!!! “

Anne-Li Silberk

Administrative Manager, Linköping University